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Organization Name

OMV Aktiengesellschaft

Case Story Title

OMV Hepatitis B Prevention Project for 6,000 children and 3,000 mothers including vaccination and awareness campaign in Pakistan

Case Story Date

2007/07/11

Issues Addressed

  • Principle 1 - Businesses should support and respect the protection of internationally proclaimed human rights

Case Story Category

Internalization Project

Countries of Impact

Pakistan

Case Description

The following Case Story addresses the Millennium Development Goals #4 reduce child mortality, #5 improve maternal health and #6 combat HIV/AIS, malaria and other diseases.

OMV received the renowned Austrian TRIGOS Award 2007 in the category “Society” for its Hepatitis B Prevention Project in Pakistan. The TRIGOS 2007 is awarded to Austrian companies that have projects that excel in Corporate Social Responsibility and that have successfully implemented sustainable conduct in their corporate strategy.

The goal of the Project in Pakistan is to vaccinate 6,000 children and 3,000 mothers against hepatitis B over a three year period. This target group was identified by OMV physicians as an especially high risk group. To bring about a change in behaviour in the society, information materials (flyers, posters) were also printed in Sindhi, the local language. Group discussions are concurrently conducted in all villages where vaccinations are to take place. Separate educational events are staged for women by female health experts on the project team. The comprehensive information ranges from the danger of the disease and its symptoms to methods of prevention.

Karl Jung, OMV Senior Vice President Corporate Affairs: “The hepatitis prevention project is a vivid example of how OMV interprets Corporate Social Responsibility. It shows our active commitment to our local community and to getting it involved. This is our way of contributing to people’s quality of life. The company’s success depends not least on good relations with local residents in the areas where we do business.”

The three-year Hepatitis B Prevention Project was launched in 2006 in cooperation with the WHO as part of the OMV Community Development Programmes (CDP) in the Pakistani province of Sindh with its desert regions Miano and Sawan.

OMV has been operating in Pakistan since 1990 with a staff of about 400 and has one branch business in each of the regions Miano and Sawan. The 57 villages in Miano and their 970 households are scattered across an area of 525 square kilometers (about one fifth again as large as Vienna). In Sawan about 5,000 households in 161 villages are spread throughout an area about half that size. There are approximately 4,000 people in Miano and approximately 20,000 in Sawan. Following a successful exploratory phase (in early 1990), OMV commenced gas production in 2002 and thus also its long-term commitment in both regions. That same year, Community Development Programmes (CDP) were initiated in both regions to achieve the CSR goals and to meet the obligations as a member of the UN Global Compact (since 2002) and in respect of UN Millennium Development Goals (for more details consult UNGC database).

The Community Development Project focuses on promoting the local populace’s own capacities for providing their own livelihoods instead of dolling out alms. That is why the CDP concentrates its activities on

a. Education and training
b. Health
c. Water supply
d. Income generation.

With the Community Development Project OMV contributes to the Millennium Development Goals #1eradicate extreme poverty and hunger, #2 achieve universal primary education, #3 promote gender equality and empower women and #7 ensure environmental sustainability (Water management).

In each of these areas, the projects begin with the acquisition of basic data and a requirements analysis. The second step is to involve the various segments of the population in all phases of project planning, execution and monitoring. Where necessary, participants are trained in order to heighten their awareness of the problems involved and also to broaden their skills and knowledge. Armed with new skills, these individuals are then assigned responsibilities for handling parts of the project.

This same procedure has also been used since 2002 in the health sector, where it has brought about the founding of a mother-child health care centre, a drug dispensing office, several village health clinics, and training programmes for medical personnel. The medical staff working in the clinics noticed that hepatitis B was spreading rapidly through the population due to a lack of prevention efforts. When OMV Headquarters in Vienna found out about this problem from medical doctors and local employees, the hepatitis project was established at the initiative of OMV and co-financed in a private-public partnership (PPP) with the Austrian Development Agency (ADA), which contributes 50% of the funding. About 3,000 people (out of a total of 9,000) were vaccinated already in the first year of the vaccination programme.

Hepatitis B is a serious disease with which about one third of humankind is infected. It is spreading rapidly in Pakistan. Children are infected primarily by their mothers. The disease generally becomes chronic in children. Left untreated, hepatitis can be fatal, especially for children.

Simone Alaya, CSR manager for OMV: “OMV formulated its values in 2003 in a Code of Conduct. This document is geared to the UN Global Compact and emphasises labour rights, human rights, environmental protection and anti-corruption. The hepatitis project in Pakistan is a contribution to the UN Millennium Development Goals and is part of our commitment to human rights in the regions where we conduct business. Corporate Social Responsibility (CSR) is firmly anchored in the OMV strategy (Balanced Score Card). For us, CSR/sustainability is placed along the Triple Bottom Line: Sustainability as regards finances, the environment and social conditions.”

The Hepatitis Prevention Project is a good example of OMV’s approach to CSR even in politically sensitive countries. OMV is actively committed to the local community and to getting it involved. This is OMV’s way of contributing to these people’s quality of life. \n
Background information:

The Trigos Award
The Trigos Award is given in recognition of companies who display corporate responsibility and is sponsored by Caritas, the Austrian Red Cross, SOS Kinderdorf, WWF, the Austrian Economic Chamber, the Federation of Austrian Industry, Die Presse and Business Data Consulting Group. Companies can submit projects they started or completed in 2006 in any of the three categories “Society”, “Jobs” and “Market”. The TRIGOS 2007 is awarded to Austrian companies that show their social responsibility in outstanding ways and that have successfully implemented sustainable conduct in their corporate strategy.\nGeneral Information on OMV (as of end 2006)
OMV AG is the largest listed industrial company in Austria, with consolidated sales of €18.97 billion and a workforce of 40,993 in 2006 as well as market capitalization totalling about €15 billion. As Central Europe’s leading oil and natural gas company, the OMV Group conducts Refineries & Marketing (R&M) activities in 13 countries. OMV conducts Exploration & Production (E&P) activities in 20 countries on five continents. In natural gas business, OMV annually sells more than 14 billion cubic meters of gas and transports some 47 billion cubic meters of gas a year via the Austrian OMV natural gas hub in Baumgarten. OMV’s Central European gas hub is one of the three largest in Europe. OMV is an integrated chemical and petrochemical business and has a 50% stake in AMI Agrolinz Melamin International GmbH and a 35% stake in Borealis A/S, one of the world’s leading polyolefin producers. Other equity interests include a 51% stake in Petrom SA, a 50% stake in EconGas GmbH, a 45% stake in BAYERNOIL-Raffinerieverbund, and a 10% stake in the Hungarian oil company MOL.

With its takeover of the majority stake in the Romanian company Petrom, OMV became the largest oil and natural gas group in Central Europe with oil and gas reserves of about 1.3 billion boe, a daily output of approximately 322,000 boe and an annual refinery capacity of 26.4 million tonnes. OMV has over 2,511 filling stations in 13 countries. The group’s share of the R&M market in the Danube region thus totals about 20%.

OMV further strengthened its leading position in Europe’s fast-growing periphery with its acquisition of a 35.2% stake in Petrol Ofisi, Turkey’s leading company in filling station and customer business.

In June 2006, OMV established the OMV Future Energy Fund, a separate company for providing financial support of more than €100 million to projects involving renewable energies. With this step, OMV is starting its transition from a group strictly involved with oil and natural gas to one that also has renewable energies in its portfolio.\nOMV Corporate Social Responsibility (CSR)
In its Code of Conduct, OMV has committed itself to clear values and assumed responsibility for people and the environment, especially in socially and economically sensitive regions. The company constantly takes steps to incorporate economic, ecological and social dimensions in its business conduct. OMV reports every two years in a CSR Performance Report about its activities in this area and is guided by the international reporting standards of the GRI – the Global Reporting Initiative.

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